Hello Schools, It's Me Marketing [Breaker Society Podcast Guest] Put quite frankly, your school is not the only show in town anymore, and so if you’re not marketing your district, you are getting ...READ MORE
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5 Reasons Why Batman is a Horrible Social Media Manager
Batman’s whole personality is not great for the social media world. He might be the hero Gotham City needs to thwart crime, but I would never hire him to run my social media accounts. The true ...READ MORE
How to Find Local Influencers to Boost Content Engagement
Have you heard how Micro-Influencers can boost engagement for your content? Are you having trouble figuring out where to find these powerful local influencers? In this article, I give you tips ...READ MORE
How to Use a Strategic Approach to School Marketing [Podcast]
I Am Speaking on School Marketing Strategies In the age of Social Media Marketing, and Big Brother putting ads in your newsfeed of the couch you just looked at on a different website ten minutes ago, ...READ MORE
What Do Millennials Want in a Job – Helping You Recruit [Podcast]
Are you looking for the best ways to recruit Millennials? Is your company or school district having trouble understanding the wants and needs of this generation? Tips for Recruiting ...READ MORE
8 Stats that Will Impact the Way You Market Your Schools
Do you feel like you are trying really hard, but your school marketing is not making a difference? Do you want to use modern techniques when marketing your schools, but leadership wants to keep ...READ MORE
How to Recruit Millennial Teachers – Sparkwheel Podcast – NSPRA 2019
I was recently a guest on Captivate Media's Sparkwheel Podcast discussing using strategic marketing to recruit Millennial teachers. My conversation was a follow-up to my NSPRA 2019 Session on Monday, ...READ MORE
8 Short Videos to Help Improve Your School Marketing
When I have an idea or have thoughts on school marketing, I pull out my smartphone and make a video. It is my "Marketing Thought Journal" for the modern school marketer. The following five videos ...READ MORE
23 Easy Things You Can Do This Summer to Improve Your District Marketing [Podcast]
In school communications, there is no summer break. It is vital you keep spreading the great stories that make your district great. Summer is also a great time to do small things to expand your ...READ MORE
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