Are you stuck in a rut with your school marketing? Are you seeing less of an impact from your current marketing? In this article, I examine the film Jurassic Park as a catalyst to reexamine your ...READ MORE
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Riding the Carpool Whale – 3 Perfect Times for Schools to Post on Social Media
Are you looking for the perfect time to post on social media for your school? Are you getting the maximum reach and engagement for each of your posts? In this article, I discuss three perfect ...READ MORE
How the Force Awakens Trailer Relates to School Marketing
The original Star Wars films are some of my favorite movies of all-time. I fell in love with the great storytelling and timeless characters. The George Lucas prequels were a let down, but Star Wars: ...READ MORE
41 Awesome Facebook Live Ideas to Boost Audience Engagement in Your School District
It is time for your district to invest in video. Especially live, streaming video. According to Facebook expert Mari Smith, live video gets six times the engagement on Facebook than regular video. ...READ MORE
How to Build an Awesome YouTube Plan Before Going Viral
Is your district looking to improve your YouTube channel? Do you have a game plan to get the most engagement from each of your videos? In this post, I give five tips to do before you create your ...READ MORE
How to Build Your Personal Brand on LinkedIn | Why LinkedIn?
Did you know that LinkedIn is one of the best social media platforms to build your personal brand? Did you know that LinkedIn's organic reach is through the reach? In Part 1 of this video, I ...READ MORE
How to Easily Optimize YouTube Videos for Sure Fire Success
YouTube is the second largest search engine in the world... Is your school district capitalizing on it? Do you have a plan each time you upload a video to YouTube? In this article, I will show ...READ MORE
Don’t Stake Your Claim on Borrowed Land: Facebook is Down… Now What
Is it time to panic when your favorite social media platforms like Facebook and Instagram are down? Does your school district or company rely on social media too much? In this article, I discuss ...READ MORE
Emerging Trends in Social Media | TSPRA 2019 – Part 3 [VIDEO]
Do you want to learn about emerging trends in social media? Are you looking to increase engagement on social media with your audience? Emerging Trends in Social Media Part 3 In part three of my ...READ MORE
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