Video is quickly becoming an essential tool for public school public relations, communications teams, and school marketers. Not only does video help to engage parents and students, but it can also ...READ MORE
Video Marketing
10 Critical School Marketing Hires for Future Success [Infographic]
The education profession was flipped on its head over the past two years during the global pandemic. The landscape has changed as we navigate how to recruit and retain new families. The needs of our ...READ MORE
How You Can Achieve the NFL Cinematic Endzone Camera Look
National Football League fans took notice on Sunday as the Fox Broadcasting Network rolled out their "Poor Man's Steadicam" for the national broadcast football games. The endzone camera shots were ...READ MORE
15 Social Media Hacks to Engage Your Students
According to Sarah Weise in her book Instabrain: The New Rules for Marketing to Generation Z, Generation Z is 2 to 3 times more likely to be influenced by a brand's engagement on social media than by ...READ MORE
Awesome School Marketing Tips to Start 2020
With the new year comes new initiatives and new marketing goals for your small business or school district. Many school communications departments look to the new year as a way to make an impact by ...READ MORE
Exciting Emerging Marketing Trends to Delight Influential Leaders [Part 2]
Is your school communications team beginning to discuss school district marketing plans for 2020? Are you having trouble understanding the emerging marketing trends discussed by popular ...READ MORE
6 Facebook Live Tips to Drive Audience Engagement
Do you use Facebook Live to drive audience engagement? Are you wondering how you can improve your engagement using Facebook Live and streaming video on other platforms? In this blog post, ...READ MORE
4 Free Outstanding Workbooks to Help Your School Marketing Soar
Are you looking to improve your overall school marketing? Do you want to excel on social media? In this blog post, I'm giving your four awesome marketing workbooks for free. No opt-in. No ...READ MORE
8 Short Videos to Help Improve Your School Marketing
When I have an idea or have thoughts on school marketing, I pull out my smartphone and make a video. It is my "Marketing Thought Journal" for the modern school marketer. The following five videos ...READ MORE