Is your district finding it harder to engage your audiences with traditional marketing? Is your old-fashioned newspaper ad not reaching the audience you want? Due to smartphones, the internet, and ...READ MORE
school marketing ideas
TikTok for Schools & How to Turn Students into Storytellers [PODCAST]
I am always happy to join Andrea Gribble and her #SocialSchool4EDU team on webinars and podcasts. Her passion for school communications and social media is outstanding. Here is my guest episode on her ...READ MORE
The Power of Social Listening to Heighten Customer Experience [PODCAST]
Across the internet and on social media, I have seen many school districts and companies wondering how to hide or delete comments from their audiences. Although I advocate deleting any hate speech or ...READ MORE
Steal This Idea: Get Personal with Landing Pages
Time is a precious commodity for people. Anytime you can save someone time, you are doing them a favor. Parents are busy. They do not have time to sift through your website, looking for content ...READ MORE
The Best Marketing Books You Should Read in 2020
Are you looking for great marketing books to read? Are you looking for tips and strategies to do better at your marketing job? During the time I have had during my stay at home orders, I have read ...READ MORE
25 Must Follow Accounts for School PR [Part 2]
Are you looking to become a better school marketer? Do you want to expand your learning outside the traditional school communications model? Being a good marketer or school communicator requires us ...READ MORE
25 Must Follow Accounts for School PR [Part 1]
Are you looking to become a better school marketer? Do you want to expand your learning outside the traditional school communications model? Being a good marketer or school communicator requires us ...READ MORE
Should School Districts be Using the Popular Gen Z TikTok
Has your school communications department begun to talk about the social media platform TikTok? Are you a nervous wreck to start yet another social media platform? Especially one like TikTok? In ...READ MORE
Recruiting Teachers in the Age of the Millennial Workbook
There is a huge teacher shortage across all 50 states, across the United States. At least one subject area is not being fulfilled in most states. Sixty-One percent of superintendents polled ...READ MORE
