PacSun recently launched a campaign that didn’t just bring back denim, but also made the mall cool again. The once-overlooked shopping center is now a buzzing cultural hotspot. Their “Denim Days” ...READ MORE
school marketing trends
Engaging Gen Z: Modern Marketing for School Districts
Inspired by Vogue Business - Gen Z Broke the Marketing Funnel Generation Z, born into a digital-first world, has rewritten the rules of engagement. Their purchasing behaviors, driven by social ...READ MORE
Six Ways to Engage Moms on TikTok [Infographic]
Did you know that TikTok is the fastest growing social media platform in 2021. Are you wondering how your school district can engage audiences on TikTok? Have you been afraid of venturing onto the ...READ MORE
The Changing Landscape of School Marketing: Your Billboard is Trash
Is your district finding it harder to engage your audiences with traditional marketing? Is your old-fashioned newspaper ad not reaching the audience you want? Due to smartphones, the internet, and ...READ MORE
8 Stats that Will Impact the Way You Market Your Schools
Do you feel like you are trying really hard, but your school marketing is not making a difference? Do you want to use modern techniques when marketing your schools, but leadership wants to keep ...READ MORE
How Jurassic Park Will Make You Rethink Your School Marketing
Are you stuck in a rut with your school marketing? Are you seeing less of an impact from your current marketing? In this article, I examine the film Jurassic Park as a catalyst to reexamine your ...READ MORE
